The good people at Castor & Pollux have interviewed Anna Sheffield in their 8th installment of Ladies of Castor & Pollus. Here are some of the nice things they had to say about her…
“Anna is the brains and beauty behind Anna Sheffield Jewelry and Bing Bang. She’s a doll of a person – there’s a lot going on behind those twinkly eyes and you can see that in her jewelry. She’s collaborated with all the great designers (Marc Jacobs, Philip Lim) adding her vision of beauty to their shows. She’s smart and talented and is living up to all the traits that she admires – independent, talented and an interesting combination of fierce and sweet, I think you’ll enjoy peeking into her world, it’s an interesting one.”
BING BANG RING: Anna Sheffield is going mobile. In June, the designer launched an iPhone application where consumers are able to browse her Bing Bang jewelry collection and buy pieces directly from the unit. Users can also read Sheffield’s blog from their iPhones, which features contributors such as Yenna Christensen, Othelo Gervacio, Lindsey Thornburg and Bethany Mallet. The application was conceived and developed by technology firm Tessuto and directed by All Day Everyday, a creative advertising agency led in part by Sheffield’s chief executive officer, Kevin Kearney.
“Having an iPhone application is not optional, it is imperative,” Kearney said. “We launched our iPhone application to facilitate communication with our primary consumer base. We feel that the iPhone user and our customer share very similar psychographic qualities. This creates a natural fit for our brand to extend its reach through association with one of the most amazing companies in the world.”
Our blog was featured amongst one of the “Latest and Greatest” designer blogs out on the net! Thanks! Check out the full post/list of blogs at Refinery 29.
I was watching Keeping Up With The Kardashians two hour wedding special last night (Yes, I watched all 2 hours of it) and Kim was on there wearing our Vivienne Choker! I was soooooo excited! Anyway on the show she is wearing it for about 20 minutes of filming and then I Google Image searched her and here she is wearing it again!Woo!
Left: Swimsuit, Tomas Maier. Necklace and earrings, Anna Sheffield. Right: Tank top, Duskin. Choker and earrings, Anna Sheffield. All other necklaces, stylist’s own.
“Make hearts flutter with excitement with the bling out of your iPhone and in your very hands, all this with the mouth watering Anna Sheffield Jewelry app. A New York based designer, Anna has changed the way the world looks at jewelry today all with her line of aesthetic products. Turn your fantastic iPhone into a catalog and also shop online and follow the different the varied jewelry prices in the market and make your pick to buy what you like!”
New York Magazine bumped into Anna on the street and had a few questions to ask about Miss Napoleon. You can check out the interview in the September 28 Issue of New York Magazine OR check it out online HERE.
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